2,847 Reports Generated
44 Action Units Tracked per Subject
90s Average Report Delivery Time
6 Peer-Reviewed Frameworks
GRW Project: Behavioural Performance Intelligence

The body
never
lies.

Upload any video. In under 90 seconds, we decode 68+ facial signals, 120+ body language markers, and real-time focus states — the 93% of communication your scoreboard has never tracked.

68+ Facial signals
94.7% Accuracy rate
<90s Time to report
Faster decisions

Built on what
the best use.

Three decades of peer-reviewed behavioral science — now available to any coach, leader, or team that uploads a video. Not guesswork. Not vibes. Validated methodology used by intelligence agencies and elite performance institutions worldwide.

🧬
Facial Action Coding System (FACS)

Developed by Dr. Paul Ekman — the world's foremost expert on facial expressions and deception — FACS maps 44 individual facial muscle movements (Action Units) and their combinations into precisely classified emotional and cognitive states. It's the same system used by Pixar to animate human faces, the US Department of Defense to detect deception, and elite sports psychologists globally.

Ekman, P. (1978) — University of California
🧍
Kinesics & Postural Analysis

Ray Birdwhistell's kinesics research established that 70% of human communication is nonverbal. Boost Intelligence classifies 120+ postural and gestural signals — power stance indicators, submission clusters, engagement postures, and self-soothing behaviors — to build a complete behavioral fingerprint of every subject in your footage.

Birdwhistell (1970) — Kinetics & Context
🧠
Attentional Blink & Flow State Detection

Using gaze tracking proxies and blink-rate variance, we identify peak cognitive performance windows — including flow state entry and exit — and attentional disruption events. Based on Csikszentmihalyi's Flow theory and Shapiro's attentional blink research. Tells you not just where someone is, but where their mind is.

Csikszentmihalyi (1990) — Flow Theory
🔗
Group Dynamics & Social Synchrony

Interpersonal synchrony research shows that mirroring, turn-taking, and gestural alignment predict team cohesion with 83% accuracy. Our group analysis mode maps dominance hierarchies, coalition formation, and collective buy-in signals across everyone in your footage simultaneously — making the invisible dynamics in your locker room or boardroom visible.

Lakens (2010) — Psychological Science

The 93% your
data ignores.

Research across MIT, UCLA, and Stanford consistently shows words account for only 7% of communication impact. We measure everything else.

68+Facial muscle
action units
120+Body language
signal classes
31Engagement
markers
24Stress & pressure
indicators
12Focus state
classifications
8Group dynamics
dimensions

Built for anyone
who needs an edge.

One platform. Three industries. Every group dynamic in between.

Sports & Athletics
Coaches & Teams

Analyze film the way no stats platform can. See who's mentally in the game, who's cracking under pressure, and what your team's body language reveals before the first whistle blows.

Hockey Basketball Football Soccer Combat Sports Individual Athletes
Corporate & Leadership
Executives & HR

Decode what's actually happening in your boardroom, hiring interviews, and all-hands meetings. Identify disengagement before it becomes attrition. Build teams that communicate without friction.

Executive Teams Sales HR / Interviews Presentations Negotiations
Training & Development
Trainers & Coaches

Every rep, every session, every rep-max attempt — all contain nonverbal data that tells you whether the body and mind are aligned. Stop guessing. Start reading the room scientifically.

Strength Coaches Performance Trainers Leadership Coaches Researchers

Three steps.
No learning curve.

01
Upload Your Footage

Any video format up to 2GB. Practice sessions, game film, meeting recordings, presentations, interviews. If it contains people, it contains data.

02
Configure & Analyze

Set your context — sport or corporate, individual or group, your depth of analysis. Hit analyze. Our AI cross-references against gold-standard behavioral databases in under 90 seconds.

03
Get Your Report

Preview your performance scores free. Unlock the full timestamped report with every signal, every finding, and specific coaching recommendations — delivered as a branded PDF to your inbox.

Choose your
level of truth.

All tiers include a free performance score preview. Unlock the full report based on how deep you need to go.

Billing Cycle
Group Culture Add-On
Standard
$9.99
billed monthly

The fastest way to go from gut feeling to evidence. You get the full behavioural read — facial signals, body language, performance timeline — in a clean, shareable PDF. If you've never used a tool like this, Standard is the smartest starting point.

  • Facial Expression Analysis44 Action Units tracked, 6 primary emotion categories scored, micro-expression timestamps identified
  • Body Language Classification120+ postural and gestural signals classified across the full footage
  • Performance TimelineColour-coded arc showing engagement, pressure, and recovery windows minute by minute
  • 4-Perspective CoachingWhat to measure, what to change, what's working, and 4 curated resources specific to your context
  • Branded PDF ReportProfessionally designed, shareable with coaches, managers, or HR — generated in under 90 seconds
  • Mental Focus & Flow StateNot included — available in Detailed & Deep Dive
  • Group Culture PsychologyNot included — add Group Culture toggle above
Deep Dive
$29.99
billed monthly

For the professionals, the researchers, and the ones who need every signal. Deep Dive is the most complete behavioural intelligence report we produce. It's what you run when the stakes are high and the decision matters. Nothing is left on the table.

  • Everything in Standard & DetailedEvery signal, every layer, every recommendation from both tiers
  • Full Footage ProcessingNo truncation — the complete duration analysed from first frame to last
  • Expanded RecommendationsDeeper guidance across all 4 perspectives with level-calibrated specificity
  • Primary Goals IntegrationYour selected goals directly condition every section of the report
  • Priority PDF GenerationProcessed ahead of queue with priority delivery to your inbox
  • Session History & ArchivingReport ID system for tracking behavioural progress over time
  • Group Culture PsychologyHofstede 6-dimension profile included when Group Culture toggle is active
Save $19.89/yr on Standard
Save $39.89/yr on Detailed
Save $59.89/yr on Deep Dive

Upload. Analyze.
See the truth.

No account needed. Upload your footage, configure your analysis, and get your performance scores instantly. Free.

📹
Drop Your Video Here
Or click to browse — any format up to 2GB
MP4 · MOV · AVI · MKV · WEBM
Running Analysis
0%
Extracting Frames
Sampling keyframes from your footage at 24fps to build a complete behavioral timeline. Every micro-expression and posture shift starts here.
FACS Frame Prep
Facial Landmark Mapping
Plotting 468 facial landmarks per frame using Ekman's Facial Action Coding System. Tracking all 44 Action Units — the muscle movements that can't be faked.
Ekman FACS · 468 Landmarks
Body Language Classification
Reading 120+ postural and gestural signals using Birdwhistell's kinesics framework. Power stances, submission clusters, engagement postures, self-soothing behaviors — all classified.
Kinesics · 120+ Signal Classes
Emotion Sequence Analysis
Cross-referencing AU combinations against 24 stress indicators and 31 engagement markers. Building an emotional arc from first frame to last — including micro-expression clusters invisible to the human eye.
24 Stress Indicators · 31 Engagement Markers
Group Dynamic Modeling
Applying interpersonal synchrony research to map dominance hierarchies, social mirroring, and collective engagement signals across all subjects in frame.
Lakens Synchrony · Hofstede Cultural Dimensions
Generating Report
Compiling findings into your personalized intelligence report. Scoring against elite benchmarks. Building your coaching recommendations.
Report Ready
Free preview shows your performance scores. Unlock the full report — facial analysis, body language, mental focus, timeline, and coaching recommendations — as a branded PDF delivered to your inbox.
Analysis Setup
Analysis Type
Focus Area
Context
Mental Focus
Group Culture Psychology
Measure the psychological culture of the group using Geert Hofstede's validated 6-dimension model — the gold standard in organizational and sports group culture research. Adds a dedicated culture profile section to your report.
Analysis Depth
StandardDetailedDeep Dive
DetailedFull breakdown, all signal categories
About You — sharpens your results
Your Role
Industry / Sport
Performance Level
Organization Size
Primary Goals
What are the key outcomes you need from this analysis?
Performance Optimization Pressure Management Team Cohesion Leadership Development Talent Identification
GRW Performance Analysis
Loading...
Full report unlocked. Your branded PDF is ready to download — or check your email.
Facial Expression Analysis
Body Language Signals
Mental Focus & Concentration
Performance Timeline
Boost Coaching Recommendations
M
What to Measure
C
Changes to Make
W
What's Working
R
Recommended Resources
🔒
Full Report Ready
Facial analysis, body language, mental focus, timeline, and personalized coaching recommendations are waiting.
Facial Expression Analysis
Body Language Signals
Mental Focus & Flow State
Performance Timeline
Personalized Coaching Recommendations
Branded PDF delivered to your inbox
Secured by Stripe · Canadian privacy law compliant
Your report is ready
Unlock Full Report
  • Facial Expression Analysis
  • Body Language Signals
  • Mental Focus & Flow State
  • Performance Timeline
  • Personalized Coaching Recommendations
  • Branded PDF emailed directly to you
✓ Secured by Stripe  ·  ✓ PDF emailed automatically
One last step
Your PDF is building.

Tell us where to send it and who it's for — we'll put your name on the cover and email it immediately.

🔒 Your information is stored securely, never sold, and only used to deliver your report and improve your Boost Intelligence experience. PIPEDA compliant.

The free insights
most coaches never see.

Not every coach, HR director, or performance researcher is ready to run a full report today. That's completely fine. The weekly insight list is free, practical, and built around the same science this tool runs on — facial AU patterns, body language signals, flow state triggers. No fluff. No pitch-first garbage. Just the data.

Free Weekly Insights
Performance Science
in Your Inbox

Every week, one behavioural signal. What the research says, what it looks like on film, and how to coach it. Used by coaches in hockey, rugby, corporate L&D, and clinical sport psych — anyone who reads people for a living.

No cost. No credit card. Unsubscribe with one click. Your email is never shared, sold, or used for anything other than sending you the weekly insight.

You're In. Check your inbox — your first insight is on its way. The full 4-week sequence starts now.

By subscribing, you agree to receive weekly email content from Boost Innovation. Canadian CASLcompliant. You can unsubscribe at any time.

What Happens When You Sign Up
Day 0
The Micro-Expression Cheat Sheet
A one-page reference guide to all 6 core emotion categories mapped to specific Action Units — the same framework the tool uses. Bookmark it, print it, use it in your next session.
Day 3
The 3 Body Language Signals That Predict Performance
Not the obvious ones. These are the signals in the literature that get missed in live coaching because they're too fast to catch without frame-by-frame review. Backed by Birdwhistell's kinesics framework.
Day 7
What Flow State Actually Looks Like on Camera
Csikszentmihalyi defined it. Most people can't identify it in footage. This breakdown shows you the blink rate, gaze behaviour, and postural signals that co-occur during peak cognitive performance — and what disrupts them.
Day 14
Your First Report — 30% Off
After two weeks of free insight, you'll have enough context to know exactly which tier makes sense for your work. Subscribers get a one-time 30% discount code for their first report — no strings attached.
Weekly
The Ongoing Insight Feed
After the onboarding sequence, one fresh signal per week. Hofstede cultural dimensions, cognitive load markers, pressure vs. anxiety differentiation, new research. The kind of material that gives you an edge in any performance context.

How to build your
own follow-up system.

If you're using this tool with clients, athletes, or teams — you need an email follow-up workflow. Not a manual one. An automated one that sends the right message at the right time after every report. Here's exactly how to set it up, who to use, and what it costs.

Kit (ConvertKit) Free up to 10,000 subscribers
Best for coaches, consultants & performance professionals — Recommended
✓ Recommended for this use case

Kit is the cleanest way to build automated post-report email sequences for coaching and performance work. The free tier is genuinely useful — 10,000 subscribers, unlimited email sends, visual automation builder. No credit card required to start. It connects directly to your Stripe account, which means the moment a client pays for a report, you can trigger a personalized follow-up sequence automatically.

1
Create Your Free Kit Account
Go to kit.com and sign up with your business email. Choose "Creator" when asked about your role. This unlocks the automation builder on the free plan.
kit.com → Sign Up Free → Creator → Confirm Email
2
Create a Form for Your Report Page
In Kit, go to Grow → Landing Pages & Forms → New Form → Inline. Name it "Post-Report Signup." This is what captures the subscriber's email before or after they receive their PDF report.
Kit Dashboard → Grow → Forms → New Form → Inline → "Post-Report Signup"
3
Build Your Welcome Sequence
Go to Automate → Sequences → New Sequence. Build 4 emails: Day 0 (cheat sheet + report context), Day 3 (the signal they missed), Day 7 (flow state primer), Day 14 (discount + next report CTA). Keep each email under 300 words. Plain text outperforms designed emails in this context by a significant margin.
Automate → Sequences → New Sequence → Add 4 emails → Set delays
4
Connect Kit to Stripe via Zapier
Use Zapier (free tier covers this) to connect Stripe → Kit. Trigger: "New Payment in Stripe." Action: "Add Subscriber to Sequence in Kit." This means every report purchase automatically starts the nurture sequence — zero manual work.
Zapier → New Zap → Trigger: Stripe "Payment Succeeded" → Action: Kit "Subscribe to Sequence"
5
Tag Subscribers by Report Tier
In your Zapier workflow, add a second action: Kit → "Add Tag." Use the Stripe metadata (Standard / Detailed / Deep Dive) to tag each subscriber. This lets you send different follow-up sequences for different tiers — Standard clients get upsell emails toward Detailed; Deep Dive clients get research-first content.
Zapier → Add Step → Kit "Add Tag" → Tag = {{stripe.metadata.tier}}
EmailJS Free up to 200 emails/month
Transactional delivery — already integrated in this tool
✓ Already integrated in this page

EmailJS handles the transactional side — it's what sends the PDF report directly to the client after they pay. This is already wired into the tool. Your job is to replace the three placeholder values with your actual credentials so the delivery system goes live.

1
Create Your EmailJS Account
Go to emailjs.com and sign up. Free tier includes 200 emails per month — plenty for a coaching or consulting operation. No credit card required.
emailjs.com → Sign Up Free → Confirm Email
2
Connect Your Email Service
In the EmailJS dashboard, go to Email Services → Add New Service. Connect Gmail, Outlook, or your custom domain SMTP. Gmail is fastest to set up. Use a dedicated sending address (e.g. reports@yourdomain.com) to keep deliverability clean.
Dashboard → Email Services → Add New Service → Gmail → Authorize → Copy Service ID
3
Create Your Report Delivery Template
Go to Email Templates → Create New Template. Add variables: {{to_name}}, {{report_title}}, {{pdf_link}}. Subject line: "Your {{report_title}} Report is Ready." Keep the body clean — one sentence, one link, one CTA. Templates that look like personal emails get opened. Marketing emails from unknown tools get deleted.
Email Templates → New Template → Add variables → Save → Copy Template ID
4
Add Your Credentials to This Page
In the tool's index.html, find the three placeholder values and replace them with your real credentials. The tool won't send emails until all three are live.
%%EMAILJS_PUBLIC_KEY%% → Your Account Public Key %%EMAILJS_SERVICE_ID%% → Your Email Service ID %%EMAILJS_TEMPLATE_ID%% → Your Template ID
Mailchimp Free up to 500 contacts
Good starting point — better for high-volume broadcast emails
General use — better for newsletters than sequences

Mailchimp is the most recognizable name in email marketing. The free tier is more restrictive than Kit (500 contacts vs. 10,000) and the automation builder requires a paid plan for multi-step sequences. It's worth mentioning because a lot of coaches and HR teams are already in the Mailchimp ecosystem. If that's you, you can make it work — but Kit gives you significantly more on the free tier for this specific use case.

1
Create Your Audience List
Go to Audience → Manage Audience → Add a List. Name it "Report Recipients." Add a tag for each tier — Standard, Detailed, Deep Dive. This structure makes segmented campaigns possible later.
mailchimp.com → Audience → Add Audience → "Report Recipients"
2
Build a Welcome Journey (Essentials Plan Required)
Automated journeys require the Essentials plan ($13/month). Go to Automations → Customer Journeys → Start from Scratch. Trigger: "Joins Audience." Build the same 4-email arc: Day 0, Day 3, Day 7, Day 14. If you need automation, Kit's free tier makes more sense than Mailchimp's paid tier for this volume.
Automations → Customer Journeys → New Journey → "Joins Audience" trigger
3
Connect to Stripe via Zapier
Same approach as Kit. Zapier free tier: Trigger = Stripe "Payment Succeeded," Action = Mailchimp "Add/Update Subscriber." Pass the customer's email, first name, and report tier in the Zapier payload.
Zapier → Stripe "Payment Succeeded" → Mailchimp "Add/Update Subscriber"

Why you can
trust this tool.

We built this for coaches, executives, and healthcare leaders who handle sensitive footage of real people. That comes with a responsibility we take seriously. Here's exactly what we do — and don't do — with your data.

NO
Zero Footage Storage
Your video never leaves your device. We do not upload, store, transmit, or retain any video footage — ever. The analysis pipeline runs locally in your browser. Once you close the tab, the footage is gone. No exceptions. No backdoors.
NO
No Identifying Data Captured
We do not capture, extract, or store biometric identifiers — no facial recognition vectors, no voiceprints, no names linked to footage. The system measures behavioral signals (Action Units, postural patterns, gaze direction) — not who a person is. Your subjects are never identified in our systems.
Canadian Privacy Law Compliant
Our data practices comply with PIPEDA (Canada's federal private sector privacy law) and applicable provincial privacy legislation. We collect only the minimum information required to deliver your report and operate our service. You have the right to request, correct, or delete any personal information we hold.
GDPR-Aligned Practices
While we operate under Canadian law, our data practices are designed to meet GDPR standards for users in the European Economic Area. This includes lawful basis for processing, data minimization, purpose limitation, and your rights to access and erasure. We don't sell your data. Full stop.
Peer-Cited Scientific Foundation
Every signal category in this tool is grounded in published, peer-reviewed research: Ekman's Facial Action Coding System (FACS), Birdwhistell's Kinesics framework, Csikszentmihalyi's Flow State research, Lakens' interpersonal synchrony studies, and Hofstede's 6-dimension cultural model. We cite our science because we stand behind it.
Secure Payment Processing
All payments are processed by Stripe — the global standard for online payment security. We never see or handle your credit card information. Stripe is PCI DSS Level 1 certified, the highest level of payment security certification available. Your financial data is protected by the same infrastructure used by Amazon and Google.
PIPEDA Compliant GDPR-Aligned No Footage Stored No Biometric ID Stripe PCI DSS L1 Science-Backed SOC 2 Infrastructure Data Minimization Right to Erasure